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The sugar pill that worked - even when patients knew it was fake.
The Placebo Effect explores one of the most fascinating phenomena in medicine: how belief, expectation, ritual, and the therapeutic relationship can produce real biological healing - sometimes rivaling or exceeding the effects of active drugs.
From open-label placebos and the nocebo effect to the role of placebos in pain, depression, and traditional medicine, this book examines the science, mechanisms, ethical implications, and practical applications of the healing power of the mind.
A thought-provoking look at what the placebo effect reveals about the relationship between mind and body - and how we might harness it responsibly in modern healthcare.
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