The Alchemy of Self

Michael Herlache, MBA, is a seasoned entrepreneur, enterprise software sales leader, and investor with a deep passion for finance, technology, and personal development. A native of Streeterville, Chicago, Illinois, he earned his BBA in Management from the University of Massachusetts, Amherst (2009), followed by an MBA from Texas A&M University (2010).

During undergraduate at the University of Massachusetts, Amherst while in Chicago, Michael interned with TantraLogic, a men's self-improvement organization, whereby he transformed from having nice guy syndrome into a social alpha male known as Hercustotle in the attraction & seduction community. As an integrated social alpha male, he self-actualized and helped pioneer the field of charisma science & lovelife architecture.

Michael began his career in investment banking, co-founding AltQuest Group in 2009/2010, where he embarked on his journey in finance and deal-making. After marrying the love of his life, Svitlana, he transitioned into enterprise software sales, building a million-dollar career in the SaaS industry. His ability to blend financial acumen with high-level sales execution has positioned him as a leader in the field.

A millionaire investor in megacap tech and semiconductor stocks, Michael takes a strategic approach to wealth-building, leveraging long-term trends in high-growth sectors. His personal philosophy is deeply rooted in positive psychology, with a focus on positive neuroassociative conditioning (NAC) and daily workouts, ensuring peak mental and physical performance.

Now based in Scottsdale, Arizona, Michael and Svitlana are celebrating nine years of an extraordinary marriage, embodying a life of love, success, and adventure. As part of the Social Squad, he enjoys cocktails and dancing almost daily, embracing a high-energy metropolitan lifestyle.

As the Founder of Software Sales University (SSU), Michael is revolutionizing software sales education, equipping professionals with the commercial skills needed to dominate the SaaS industry. His work continues to inspire and empower ambitious individuals to reach their full potential in business, finance, and personal growth.

Driven. Strategic. Limitless. Michael Herlache is a true embodiment of success and high performance, always pushing boundaries and creating new opportunities.