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SCARCITY: THE NEW SCIENCE OF HAVING LESS

Name: SCARCITY: THE NEW SCIENCE OF HAVING LESS
Brand: Macmillan
SKU: 02633759
Price: 13.77 EUR
Availability: InStock
Author: Sendhil Mullainathan
ISBN: 9781250056115

Sendhil Mullainathan

Jazyk

Angličtina

Kniha Brožovaná

Libristo kód: 02633759

Nakladateľstvo Macmillan, december 2014

In this provocative book based on cutting-edge research, Sendhil Mullainathan and Eldar Shafir show... Celý popis

Libristo kód: 02633759

33 b

13.77 €

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In this provocative book based on cutting-edge research, Sendhil Mullainathan and Eldar Shafir show that scarcity creates a distinct psychology for everyone struggling to manage with less than they need. Busy people fail to manage their time efficiently for the same reasons the poor and those maxed out on credit cards fail to manage their money. The dynamics of scarcity reveal why dieters find it hard to resist temptation, why students and busy executives mismanage their time, and why the same sugarcane farmers are smarter after harvest than before.§§Once we start thinking in terms of scarcity, the problems of modern life come into sharper focus, and Scarcity reveals not only how it leads us astray but also how individuals and organizations can better manage scarcity for greater satisfaction and success.