FP&A for SaaS

Reactive Publishing

In today's high-velocity SaaS economy, traditional financial planning methods fall short. Subscription-based businesses demand a new breed of financial leadership-agile, forward-looking, and deeply attuned to the metrics that drive long-term value.

FP&A for SaaS is the definitive guide for finance professionals, founders, and CFOs navigating the unique challenges of recurring revenue models. From MRR to churn, CAC to LTV, Hayden Van Der Post delivers a playbook for building adaptive planning frameworks that align strategy, forecasting, and performance with the pulse of your SaaS business.

Inside, you'll learn how to:

• Design rolling forecasts tailored to subscription revenue

• Optimize unit economics and cash flow modeling

• Align FP&A with product, marketing, and customer success

• Automate dashboards and scenario plans with best-in-class SaaS tools

• Build board-ready reporting packages that spotlight true value drivers

• Guide capital efficiency across growth stages-from seed to scale

Whether you're running a high-growth startup or leading finance at an established SaaS firm, this book equips you with the tools, metrics, and models to transform your finance function into a strategic engine of growth.

In a recurring world, financial planning isn't optional-it's existential.
Master the models. Drive the metrics. Lead the business.