Kontakt
Ako nakupovať
Doručenie
Nákupný poradca
Cognitive Interviewing Practice
Angličtina
106 b
Až 30 dní na vrátenie tovaru
Zákazníci tiež kúpili
/
Brožovaná
29.89
€
/
Brožovaná
46.86
€
The use of the cognitive interviewing method for survey question testing has proliferated over the past 25 years, and the use of techniques has evolved. In more recent years the method has been applied to the evaluation of information letters and leaflets and research consent forms. This book provides a practical handbook for implementing cognitive interviewing methods in the context of applied social policy research, based on the approach used by the authors at the NatCen Social Research (NatCen) where cognitive interviewing methods have been used for well over a decade. The book provides a justification for the importance of question testing and evaluation and discusses the position of cognitive interviewing in relation to other questionnaire development and evaluation techniques. Throughout the book, the focus is on providing practical and hands-on guidance around elements such as sampling and recruitment, designing probes, interviewing skills, data management and analysis and how to interpret the findings and use them to improve survey questions and other documents. The book also covers cognitive interviewing in cross national, cross cultural and multilingual settings and discusses some other potential uses of the method.
Informácie o knihe
Angličtina
Darujte túto knihu ešte dnes
Je to jednoduché
1 Pridajte knihu do košíka a vyberte možnosť doručiť ako darček 2 Obratom Vám zašleme poukaz 3 Knihu zašleme na adresu obdarovanéhoMohlo by vás tiež zaujímať
/
Brožovaná
143.53
€
/
Pevná
28.27
€
/
Pevná
17.46
€
/
Brožovaná
19.18
€
/
Pevná
261.61
€
Ahoj! Som Libroamiko, tvoj knižný radca.
Ako ti môžem pomôcť?