Soft Value Economics

"e;The essence of agriculture is to create wealth by utilizing the reproduction and growth patterns of animals and plants, while the essence of industry is to create wealth by processing natural resources through various physical and chemical methods. In these material economic fields, input and output always correspond one-to-one, with every effort yielding a corresponding reward. However, in non-material economic fields such as the R&D creative industry, information industry, cultural entertainment industry, and knowledge industry, sometimes enormous investments result in minimal or even zero output. How do we grasp the laws of value creation, economic cycles, and economic periods in the realm of information-based wealth? How do we unlock the wealth code of the digital economy era? This book proposes principles such as the innovation function, soft value function, and narrative experience value, gradually unveiling the secrets of information-based wealth creation. Behind these principles are new discoveries, including the probability of inspiration and the value of participating groups. Unlike ordinary economic works, the authors of this book include both seasoned economists with long-term practical investment experience in the new economy and young physicists. Therefore, the philosophical foundation of this book is built upon cutting-edge physics such as quantum theory and information theory. It not only puts forward a series of new philosophical ideas contained in the "e;material-information integrated development theory"e; but also conducts forward-looking research and exploration on economic cycles and enterprise innovation in the Digital Economy 2.0 era against the backdrop of artificial intelligence and metaverse technologies. To promote the application of soft value economics across various industries, one hundred industry leaders, founders of listed companies, successful investors, economists, and KOLs from sectors such as the internet, information industry, pharmaceuticals, advertising and media, cultural entertainment, traditional manufacturing, commerce, and services have written enthusiastic recommendation comments for this book. Their reading experiences and insightful comments from different perspectives, combined with their successful experiences in their respective fields, will further reveal the underlying logic of wealth creation, enterprise innovation, and economic transformation in the new era."e;