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Pošta 4.49 €
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Packeta 2.99 €
SPS Parcel Shop 2.99 €
Doprava zadarmo s Packetou nad 59.99 €
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Packaging the Brand
Jazyk
Angličtina
Angličtina
E-kniha
Adobe ePub
While many other areas of design have commercial aspects, the success of a piece of packaging design...
Celý popis
Libristo kód: 40042634
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111 b
111 b
44.86
€
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While many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product. Packaging the Brand discusses the implications of this commercial function for a designer.It explores methods of visually communicating the value of a product to its target audience and examines the entire lifespan of a piece of packaging: from its manufacture and construction, to its display in various retail environments, to its eventual disposal and the associated environmental concerns.
Informácie o knihe
Celý názov
Packaging the Brand
Jazyk
Angličtina
Angličtina
Väzba
E-kniha - Adobe ePub
Dátum vydania
2017
Počet strán
208
EAN
9781350034228
Libristo kód
40042634
Nakladateľstvo
Bloomsbury Visual Arts
