Built on Rock

***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE***Starting a business is one of the most exciting things you can do. It's also one of the most daunting. There's so much that can go right, and so much that can go wrong.That's why you need to understand and minimise the legal and commercial risks involved. When your new business is built on rock, you can relax in the knowledge that you won't lose access to life-changing opportunities or waste time and energy on fighting legal challenges. Instead, you're free to get on with what you do best - coming up with fresh ideas, finding ways to make them a reality, and selling your products or services to an ever-expanding customer base.This book makes the complicated aspects of start-up law simple. In everyday language, it walks you through the key legal and commercial considerations.Setting up your corporate structure for maximum advantageDiscovering your risks and how to minimise themFinding out the best sources of investmentLearning how to value your companyNegotiating with investors for long-term successMICHAEL BUCKWORTH is a qualified solicitor of the Supreme Court of England and Wales, and the founder of Buckworths (www.buckworths.com), the only law firm in the UK working exclusively with start-ups and high-growth businesses. He has a passion for entrepreneurialism, and has advised countless start-ups over the last ten years. He's been 'entrepreneur in residence' at London South Bank University and University College, London, for several years, and is a regular speaker at industry events.