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Scientific Advertising

Language EnglishEnglish
Book Paperback
Book Scientific Advertising Claude C. Hopkins
Libristo code: 10814658
Publishers Mosaique Press, December 2015
The legendary Claude C Hopkins wrote 'Scientific Advertising', his classic on the art of advertising... Full description
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The legendary Claude C Hopkins wrote 'Scientific Advertising', his classic on the art of advertising, nearly 100 years ago. It is a tribute to the vision of this pioneer of modern advertising that the insights contained in this slim volume remain, for the

About the book

Full name Scientific Advertising
Author Claude C. Hopkins
Language English
Binding Book - Paperback
Date of issue 2015
Number of pages 128
EAN 9781906852351
ISBN 9781906852351
Libristo code 10814658
Publishers Mosaique Press
Weight 174
Dimensions 216 x 143 x 16

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Economics > Behavioural economics
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