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Crossing the Chasm, 3rd Edition

Language EnglishEnglish
Book Paperback
Book Crossing the Chasm, 3rd Edition Geoffrey A. Moore
Libristo code: 02231303
Publishers HarperCollins, January 2014
The best-selling marketing guide is back with new chapters, new examples, and new strategies to help...
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The best-selling marketing guide is back with new chapters, new examples, and new strategies to help groundbreaking high-tech entrepreneurs reach the mainstream audience.

About the book

Full name Crossing the Chasm, 3rd Edition
Author Geoffrey A. Moore
Language English
Binding Book - Paperback
Date of issue 2014
Number of pages 288
EAN 9780062292988
ISBN 0062292986
Libristo code 02231303
Publishers HarperCollins
Weight 222
Dimensions 204 x 137 x 19

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques
Economics, Finance, Business & Management > Business & Management > Sales & marketing
Economics, Finance, Business & Management > Business & Management > Ownership & organization of enterprises
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