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Copywriting Third Edition
Language
English
English
E-book
Adobe ePub
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can e...
Full description
Libristo code: 41788471
?
11 b
11 b
4.39
€
In stock
Immediate digital delivery
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This revised edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, company magazines and internal communications, and aspects of writing for social media are integrated throughout. There are also new interviews and case studies. Using a series of exercises and up-to-date illustrated examples of award-winning campaigns and communication, *Copywriting, Third Edition takes you through step-by-step processes that can help you to write content quickly and effectively.
About the book
Full name
Copywriting Third Edition
Author
Gyles Lingwood, Mark Shaw
Language
English
English
Binding
E-book - Adobe ePub
Date of issue
2022
EAN
9781529420258
Libristo code
41788471
Publishers
Laurence King Publishing
