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Jobs to Be Done Playbook

Language EnglishEnglish
Book Paperback
Book Jobs to Be Done Playbook Michael Schrage
Libristo code: 24592521
Publishers Rosenfeld Media, April 2020
These days, consumers have real power: they can research companies, compare ratings, and find altern...
? points 115 b
46.61 €
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These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook

About the book

Full name Jobs to Be Done Playbook
Author Michael Schrage, Michael Tanamachi
Language English
Binding Book - Paperback
Date of issue 2020
Number of pages 320
EAN 9781933820682
ISBN 1933820683
Libristo code 24592521
Publishers Rosenfeld Media
Weight 470
Dimensions 228 x 152 x 25

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries > Information technology industries
Computing & Information Technology > Computer science > Human–computer interaction > User interface design & usability
The Arts > Industrial / commercial art & design > Product design
Mathematics & Science > Science: general issues > Impact of science & technology on society
Technology, Engineering, Agriculture > Technology: general issues > Technical design
Computing & Information Technology > Information technology: general issues > Ethical & social aspects of IT
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