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Testing Business Ideas - A Field Guide for Rapid Experimentation

Language EnglishEnglish
Book Paperback
Book Testing Business Ideas - A Field Guide for Rapid Experimentation David Bland
Libristo code: 20295390
Publishers John Wiley & Sons Inc, November 2019
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on ex...
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A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Busin

About the book

Full name Testing Business Ideas - A Field Guide for Rapid Experimentation
Author David Bland
Language English
Binding Book - Paperback
Date of issue 2019
Number of pages 368
EAN 9781119551447
ISBN 9781119551447
Libristo code 20295390
Publishers John Wiley & Sons Inc
Weight 986
Dimensions 187 x 243 x 18

Categories

Economics, Finance, Business & Management > Business & Management
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