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Selling Luxury - Connect With Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale

Language EnglishEnglish
Book Hardback
Book Selling Luxury - Connect With Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale Robin Lent
Libristo code: 04423951
Publishers John Wiley & Sons Inc, June 2009
Selling high-end luxury creations requires a different set of skills than does traditional selling.... Full description
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Selling high-end luxury creations requires a different set of skills than does traditional selling. Clients have high expectations for the service they receive and base their purchasing decisions more on emotion and desire than practical need. Whether you are selling diamond bracelets or sports cars, the key to concluding the sale lies in how well you sell rather than what you sell.§In Selling Luxury, Robin Lent and Genevi

About the book

Full name Selling Luxury - Connect With Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale
Author Robin Lent
Language English
Binding Book - Hardback
Date of issue 2009
Number of pages 176
EAN 9780470457993
ISBN 0470457996
Libristo code 04423951
Publishers John Wiley & Sons Inc
Weight 398
Dimensions 157 x 230 x 18

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Customer services
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