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Retail Disruptors

Language EnglishEnglish
Book Paperback
Book Retail Disruptors Jan-Benedict Steenkamp
Libristo code: 19654974
Publishers Kogan Page Ltd, October 2018
Understand the strategies and business models used by hard discounters such as Aldi and Lidl, and le...
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Understand the strategies and business models used by hard discounters such as Aldi and Lidl, and learn techniques to remain competitive as they continue to disrupt the retail sphere.

About the book

Full name Retail Disruptors
Author Jan-Benedict Steenkamp, Laurens Sloot
Language English
Binding Book - Paperback
Date of issue 2018
Number of pages 264
EAN 9780749483470
ISBN 9780749483470
Libristo code 19654974
Publishers Kogan Page Ltd
Weight 420
Dimensions 234 x 158 x 15

Categories

Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries
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