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Marketing to Mindstates: The Practical Guide to Applying Behavior Design to Research and Marketing

Language EnglishEnglish
Book Paperback
Book Marketing to Mindstates: The Practical Guide to Applying Behavior Design to Research and Marketing Will Leach
Libristo code: 21077324
Publishers LIONCREST PUB, October 2018
Your nonconscious mind will filter out more than 99 percent of marketing you "see" today. Traditiona... Full description
? points 62 b
25.15 €
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Your nonconscious mind will filter out more than 99 percent of marketing you "see" today. Traditional marketing simply doesn't work in today's complex world. To reach today's customers and influence their purchases, marketers and market researchers need to

About the book

Full name Marketing to Mindstates: The Practical Guide to Applying Behavior Design to Research and Marketing
Author Will Leach
Language English
Binding Book - Paperback
Date of issue 2018
Number of pages 260
EAN 9781544512402
Libristo code 21077324
Publishers LIONCREST PUB
Weight 331
Dimensions 140 x 216 x 15

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
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